Product Proposition

Making sure we meet the ever-changing needs of our customers

Product Proposition

In many ways, we’re the voice of the customer. Working from our Stratford-upon-Avon Head office, our talented people develop, enhance and manage product propositions to ensure that we’re effectively identifying and meeting the needs of our target customers - and, in turn, that we’re helping NFU Mutual to deliver sustainable, profitable growth.

We’re continuously reviewing, developing and enhancing our propositions to make sure they’re meeting the ever-changing needs of our customers. Collaboration across the business is key that’s why we contact more than 2,500 farming customers each year to understand what else we could be doing to meet their needs.


Our key teams

Group Proposition

We develop Farming, BI/Commercial, General Insurance and Financial Services propositions in line with the requirements of our customers, ensuring that we adhere to all the relevant regulatory requirements. This could be reviewing and updating our propositions for farming and SME business customers, or investigating third-party products, such as Cyber and Management Liability. We work with a range of other NFU Mutual business areas to maintain a rolling timetable of product reviews, as well as responding quickly to the challenges posed to us in our external environment.

Customer Experience Management

For us, the customer experience is everything. We work with stakeholders from across the business to ensure NFU Mutual continues to develop and deliver an excellent customer experience across all stages of their journey with us. We run fast-paced, highly collaborative sprints, where a cross-functional team come together to rapidly design, test and iterate the target experience for a particular customer segment or product. We then work with projects, programmes and BAU teams to effectively deliver the experiences.

What you could be working on

The work we do in Product Propositions is wide-ranging and varied, but we thought we’d share a few things that we’re focussing on at the moment.


Reviewing and updating our proposition for all of our customers segments.

NFU-Mutual-Careers-Customer-Contact-Centre-black copy.png

Carrying out comprehensive reviews of our propositions for SME business customers.


Identifying and delivering improvements across the personal insurance range.


Reviewing the products we offer our target customers to ensure they provide good and fair outcomes.

A day in the life of ...

While no two days in Product Propositions are the same, we thought we’d offer you a small insight into what you might experience as a member of our team.


Check that the project room we’re using is set up correctly and that the agenda for the day is clear.


Talk the team through the day’s plan and what we’re looking to achieve.


Take the team on a quick walk-around of the experience design prototypes being created as part of the sprint.


As facilitators we divide our time between the groups to ensure progress is being made and also answer any questions that pop up.


The start of customer testing. We meet virtually with customers and spend an hour with them individually getting their feedback on the experiences being designed.


A well-deserved lunch break after an intense morning’s work!


Quick team get-together. Go through what to expect for the afternoon, as well as hearing the morning’s key take-aways.


Break into groups and begin the afternoon activities.


A couple of the team break away to spend an hour with an Agent to get their perspective on the agent-facing experiences being designed.


Wrap up and summarise what’s been achieved, as well as what we’ll look to do tomorrow.


Sprint day finished, we now have an update with one of the executive team.


Meet some of the team

NFU Mutual Careers - Our People - Profile Blank Image.jpg

Zoe Knight, Commercial Propositions Manager

I was attracted to NFU Mutual because the whole ethos of being a mutual really appeals to me. It’s great to work for a business that puts its members at the heart of everything they do. It is also great to work for an organisation that prides itself on engaging its staff.

In our divisional group, we specifically look at improving the well-being of our team through support initiatives throughout the year. This can be as small as a thank you coffee or a break from hard work with a celebratory picnic. Taking the time to recognise the team really adds to the feel-good factor.


Charlie Yorke, Propositions Consultant - Farming

Coming from a farming family, I was aware of the support NFU Mutual offers its customers. Since I joined, it’s always supported me too, with personal and professional development opportunities. Working here has enabled me to shape my career. I’ve been able to learn, develop and grow into new areas.

As well as financial support for professional qualifications, the company’s given me opportunities to train in areas that interest me. For example in 2018, I wanted to develop my public speaking further. After attending a course and receiving professional media training, I’ve gone from presenting in meetings to talking to reporters on TV as a company spokesperson on rural affairs.

NFU Mutual Careers - Our People - Profile Blank Image.jpg

Warren Poyner, Propositions Analyst

It’s the work, home life balance and the support from management and colleagues that I appreciate most about working here. It’s refreshing to know that I can talk to my manager about work or personal concerns and help and advice is available where possible.

This was apparent in-regards to my family and more so my adopted son who has ADHD, severe learning delays, attachment disorder and an eating disorder. He requires regular medical appointments and NFUM has been really understanding and supportive by allowing me to continue taking my son to his appointments and to support him in making sure he gets what he needs at school.

Current vacancies

Here are just some of the vacancies that we currently have in Product Proposition. Simply, click on the job title to find out more.

You can see all the jobs we have available by clicking the ‘See all jobs’ button. But don’t forget, if you can’t find your perfect job right now, you can 'Register for job alerts' or ‘Make a speculative application’. That way, we’ll get in touch when a relevant job does come up.

If you have any questions about the opportunities that we have available, or if there's anything else you'd like to know before you apply (or indeed during the application process), please don't hesitate to get in touch.

Email the resourcing team

Sorry. There are currently no jobs available in our Product Proposition teams. Why not take a minute to search all of the jobs we currently have available? Just in case something else catches your eye. Or if you want to be notified as and when we do have a job available, please register for our job alert by email service.